Art Biz Lift Off.


If you said YES to launching your art career,
I’d like to help.


You might be like a lot of my clients who are just downright confused about what to do first and when to do it. It’s easy to be overwhelmed with possibilities and To Do lists.

I’ve got your back!


In Art Biz Lift Off, I walk you through the steps
that will help you gain confidence as you
find answers for your new art business.

I created the Art Biz Lift Off Self-Study after so many artists came to me with
the request to help them start from the very beginning.

“When I started Art Biz Lift Off I got into my first LA group show. I had 2 pieces up, which I had professionally framed.

They sold.

The gallery owner said I was one of the most professional artists he has worked with in terms of showing up: having all the paperwork in order, works framed, etc.

I’m pretty excited for this.

Art Biz Lift Off definitely set something off in me.”

—Joey Feldman

The Art Biz Lift Off Self-Study is for you if…
  • You are in the early stages of your art career and business.
  • You don’t even know what questions to ask.
  • Marketing your art seems like a crazy idea when you don’t have the mindset or systems in place to support those efforts.

The Art Biz Lift Off Self-Study is for artists who are interested in earning money for their art and could benefit from the program’s structure to get started.

Artists work hard at Art Biz Makeover 2014 in Golden, CO.

I want for you to . . .

  • Feel confident as you make this big move.
  • Graduate from this program as a legal entity.
  • Understand the commitment to your art and your art business when you become a professional.
  • Overcome any hangups you’ve had about making money.
  • Believe that you can make money as an artist


Art Biz Lift Off is a business foundation program.
It teaches you exactly what you need to have in place
to start your art business.

Art Biz Lift Off is not a marketing class.
I teach the marketing foundation class No-Excuse Art Biz Bootcamp.


What You’ll Learn in the Art Biz Lift Off Self-Study


We’ll start off with a bottom-line lesson that encourages you to examine your dreams, commitment, and motivation.


Let’s get right to the heart of your business: If you don’t make art – if you don’t have a regular studio practice – you have no business.


Here’s where we deal with the nitty-gritty early on.  We’ll cover business registration, accounts, and licenses.


The people around you will be critical to your success, and you can’t build a thriving business by sitting behind your computer all of the time. I will show you the many ways you can connect with your community.


There’s no science to pricing your art, but I will give you guidance that makes pricing a little less mysterious.


You can’t have a successful business while ignoring your financial health. Time to talk money!


After we’ve covered all of the above, we can dip our toes into a few basic marketing pieces to get you started.


I always like to end my classes with wisdom to keep students inspired and motivated. I’ll also see to it that you have a simple plan for moving forward.


I want to launch my art career with Art Biz Coach


“I just want to express my gratitude for this course. Since starting it I have had 5 exhibitions.

Yesterday I sold 2 large paintings, one to someone who had seen the painting at my first show and another who a painting on Facebook.

For the first time I really feel professional.”

—Lina Ferrara


“Art Biz Lift Off made such an impact on how I viewed my art career. I realized that as much as I love being an artist, that is only a small part of what I need to do to earn a living with my work.

I’ve redone my business cards and website and enhanced my email list, adding galleries and art organizations. I set a goal of 100 contacts and I made it!

I also have a solo exhibition coming up.

All of this because of Art Biz Lift Off. I gained the confidence to go for it and the tools to do it.”

—Barbara Talbott



What's included in Art Biz Lift Off from Art Biz Coach

  1. Weekly In-depth Business Lessons
    I personally coach you on the business topic of the week via audio and transcripts delivered on-demand and ready for you at a time that works with your schedule. I teach you what I have learned in more than twelve years of helping artists with their marketing. You’ll complete assignments and simple worksheets that will be used as a building blocks to help you succeed.Hearing a coach’s voice each week is a powerful way to stay focused and inspired.
  2. Written Transcripts of All Lessons
    We learn differently when we read than when we listen. I want to make sure you know this stuff inside and out, so I’m providing the lessons in written form as well as audio.
  3. Worksheets
    The worksheets I’ve created for you will help you put to use the content in the lessons in a way that is most meaningful for your situation. Your focus will be on completing the worksheets and the work in between lesson modules. Print them out and highlight the parts that speak to you.
  4. Weekly Email Reminders
    I know you don’t need anymore email, but don’t you hate it when you invest in something that you know could help you, but then you forget about it?It’s not easy to stay motivated when you’re working on your own. I’ll send weekly reminders for you to pick up your lesson and do the work.
  5. Bonuses
    I selected 3 of my juiciest audio programs from the Art Biz Incubator to support and reinforce the content of the lessons. Students receive:

    • Money Mindset with Luna Jaffe
    • Creative Immersion with Anne Paris
    • Successful Transitions with Margaret Lobenstein
  6. Lifetime Access
    You have access to the lessons for as long as they are online and you’ll receive a few nudges before they are ever removed. By then, you will have long graduated and your career will be outta this world.




The Art Biz Lift Off Self-Study allows me to provide you with quality strategies for your business without charging you more for private sessions.

“My most important accomplishment in Art Biz Lift Off was getting my federal tax id # and my state sales tax account.

Getting set up officially was my commitment to myself to be a professional artist.

Now I am settled and confident, and I take myself – and my art – more seriously.”

— Lynne Hudley


Are you ready to stop playing around and start getting serious about becoming a professional artist?


Your investment in this program is just $197 and you can begin your path to a new art business immediately.

I want to launch my art business with Art Biz Coach


I promise that if you do the work and apply the lessons, you will feel more comfortable and confident starting your art business. If not, I will refund 100% of your money.