About Alyson

What’s Been Going On

about-alyson-pageArt Biz Coach started in early 2002, and I worked with artists for 11 years prior to that.

The Art Biz Blog launched in the fall of 2004.

My book, I’d Rather Be in the Studio: The Artist’s No-Excuse Guide to Self-Promotion, was first published in 2008. The third edition was published in 2015.

I’ve taught workshops and been a speaker at artist events in 27 states.

I’ve taught online classes since 2003. So long ago that we first used Yahoo groups to stay in touch!

I work with hundreds of visual artists every year in my online classes, membership programs, 1-on-1 consultations, and live events.

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How I Got Here and What It Means

Assistant to U.S. Senator
2 years. One’s success depends on building and maintaining relationships.

Museum Curator
4 years. Artists with the community are vital to the health of an art museum.

Museum Educator
6 years. Most people aren’t privy to a visual education.
It’s our job to teach them how to look at and appreciate art.

Art Collector
20 years. I buy art from artists I meet and like.
You really should meet more people and be nice to them.

Art History MA Degree, University of Texas at Austin
3 years + continuing ed. Art history is a history of individuals , not of companies.
Get your name out there.

about-alyson-catArt Stats

Favorite museum building: Milwaukee Art Museum. Santiago Calatrava is a genius!
Thesis subject: Milton Avery and Naive Primitivism in the U.S. in the 1930s and 1940s
Favorite sculptor from history: Constantin Brancusi. No contest.
Favorite painting from history: Matisse’s Harmony in Red
Favorite art-related fiction: The Swan Thieves and Spending
Favorite art-related non-fiction: Strapless: John Singer Sargent and the Fall of Madame X, DeKooning, and The Girl with the Gallery: Edith Gregor Halpert and the Making of the Modern Art Market
I recommend: The documentary How to Draw a Bunny
There are lots of great films about art and artists but if I had to pick just one, this one would be it. It’s about artist Ray Johnson.
I almost: Became a Medievalist because my art-history professors in that area were so good.



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