The art marketing book for artists
who want to sell more art
Books purchased from this site include an instant download of the e-book version*
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Is
your art
getting the attention
it deserves?
Are you getting the recognition you have worked so hard for?

Also available in e-book format!
If you're interested in saving on shipping, scroll down to the bottom of this page for the e-book Order button. |
If you're ready to get past the excuses you've been making for your lack of success . . .
If you're ready to get out of the studio and take charge . . .
I purchased 3 different books at once for the purpose of building my business . . . and yours was unexpectedly truly the best for me even though I have moved away from gallery/ fine art venues toward small boutique and direct online sales. I was feeling overwhelmed and stuck abut where to move next. I found your advice on building networks, mailing lists and marketing channels far smarter than the others.
—Joanne Gilbert |

©Joanne Gilbert, Queen of Hearts |
I’d Rather Be in the Studio! The Artist's No-Excuse Guide to Self-Promotion offers practical advice
to help you sell more art and build an art career that lasts.
Includes:
- 30 Ideas for when you need something to write about
- 26 Routines to stop procrastinating and start marketing your art
- 19 Categories for your art inventory records
- 15+ Stories from artists who implemented creative promotional ideas
- 12 Tips for dealing with the media
- 11 Rules for your marketing material
- 10 Steps for a more effective artist statement
- 6 Tips to keep you from making a fool of yourself when networking online
This book is the result of more than a decade consulting with artists.
I wrote it for every artist who wants more recognition.
Yes, you may have heard of some of this before, but you have never had
all of this information in a single resource.
I promise.
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A really good book feels like a friend in your hands—it feels good and its appearance is inviting. Books convey ideas and information, just like works of art, and really really good books are works of art themselves. And that's what yours is—congratulations, and thanks for sending me such a lovely companion.
In less lofty terms, it's very well designed. Inside, outside, backside, spineside! Great job!
—Richard Chapman |
The strength of I’d Rather Be in the Studio! comes from three life experiences:
- My background as a museum curator and educator.
It was in the museum that I learned how to communicate with average people--
as well as with artworld types--about art.
You will notice the weight I give to effective communication.
- My experience working for a popular U.S. Senator in Washington, D.C.
My boss taught me how to cultivate relationships in a sincere manner and win life-long loyalty.
That's what you want to do with your buyers: turn them into collectors!
- My knowledge of building a successful business.
Art Biz Coach started in 2002 and has grown beyond my wildest dreams.
I know what works and what doesn't. My business grew mostly as a result of creating a
powerful Internet presence. Artists can take similar approaches with their art online.
Books purchased from this site now include an instant download of the e-book version*
This book will help you . . .
Last week I had my first Art Exhibition since reading your book. I planned 4 months in advance. . . . I'm happy to say it was a raging success! I made more money in those 5 days then I did the entire YEAR last year!
—Shoshanna Bauer |
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- Introduce yourself as an artist so people want to know more
- Nail your artist statement and use it as the foundation for your marketing
- Expand your mailing list and use it to cultivate collectors
- Create marketing materials that outshine the competition
- Learn what you need to do to become a media magnet
- Take advantage of your Web site and blog to build a bigger audience
If you’re ready to stop making excuses and start taking action, this book is for you.
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| I just bought I'd Rather Be In The Studio and it's fantastic. Best art business book I've read yet (and I've read countless). You really get into the nitty gritty, and I love that you don't let us keep on making excuses! Thank you, thank you, thank you. Keep being wonderful.—Sarah Marie Lacey |
Now available as an e-book!
The e-book (197 pages) has everything except the index from the hard copy version.
It's a 5.2 MB file that you can download instantly and is included in every purchase--
from this website only--of the hard copy.
You will not receive a hard copy of anything when you choose this option.
$24.95 + shipping for the hard copy + instant download of e-book version* 
264 pages printed on 100% recycled paper
$24.00 for the 197-page e-book
(saves on shipping for international orders)
*Offer not available when book purchased on other websites.
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